Way finding signage, as its name implies, assists individuals in navigating through a business, institution, or any physical location. It guides individuals from one point to another and ensures that they are on the right path. This particular type of signage is particularly beneficial in office and medical buildings, as well as hospitals.
There are four primary categories of way finding signage:
directional, informational, identification, and regulatory. Each of these
serves a distinct purpose in creating an intuitive and efficient office environment.
To better understand directional way finding signage,
envision a traditional mall kiosk, subway map, or lobby placard that directs
individuals to key locations within an office building or hotel. Directional
signage utilizes arrows, junction indicators, or floor graphics to show
visitors which direction to proceed in, ultimately guiding them towards their
desired destination.